Santa’s Magical Mailroom
Challenge
The North Pole was looking for a way to scale the human touch that has led to so many wonderful holiday traditions.
Solution
We partnered with TNP to develop a first-of-its-kind virtual (and magical!) mailroom to help Santa scale.
Services
Creative Services
AI Implementation
AI-as-Magic
An AI Assist for Santa
Santa needed a little help sending letters to as many boys and girls as possible around the world. We partnered with him and those in The North Pole (TNP) to create SantasMagicalMailroom.com.
Visitors to the mailroom answered a few simple questions and voila! — a note would be drafted in the voice of Santa himself and be sent off to Santa’s physical handwriting printer to produce. Completed letters would then be mailed from TNP via the post office, complete with Santa’s signature and a little peppermint scent. As an added bonus, all proceeds were donated to Girls Who Code to support the development of future magical experiences.
Results
By blending emotional insight, creative vision, and artificial intelligence, Santa’s Magical Mailroom restored the cherished tradition of personalized holiday greetings for the digital age. Our team was able to send out hundreds of notes from Santa, spreading joy across the country. And through each merry letter, we furthered our mission of supporting the next generation of female technologists with a donation to Girls Who Code.
